1 00:00:00,000 --> 00:00:04,510 Thanks to AI, the prices for new devices are going up. 2 00:00:04,560 --> 00:00:07,479 Way up. Means that after taxes, 3 00:00:07,480 --> 00:00:13,230 I paid 2,000 Canadian dollars for this brand new iPhone 18 Pro. 4 00:00:13,280 --> 00:00:19,430 That's an eye-watering amount of money and already $150 more than last year's Pro iPhone. 5 00:00:19,480 --> 00:00:23,479 It really makes me think that the amount of time that we're going to need to use our 6 00:00:23,480 --> 00:00:28,590 phone for to be worthwhile is going to have to be longer than we ever thought possible. 7 00:00:28,640 --> 00:00:32,920 Like, I'm thinking 7 years, maybe even more. 8 00:00:39,440 --> 00:00:41,990 Say your phone. >> Okay. 9 00:00:42,040 --> 00:00:47,079 >> I actually think that Hoffman might be the ideal candidate to pitch the new iPhone 10 00:00:47,080 --> 00:00:51,710 18 Pro to. He's got an iPhone 13 Pro Max. 11 00:00:51,760 --> 00:00:53,719 It's still working well for him. 12 00:00:53,720 --> 00:00:55,559 He's also our resident camera guy, 13 00:00:55,560 --> 00:01:00,030 so theoretically he should be interested in what the new phone has to offer. 14 00:01:00,080 --> 00:01:06,270 And also 5 years ago, he paid over 2,000 dollars Canadian for his iPhone. 15 00:01:06,320 --> 00:01:08,750 So, have you been looking to upgrade? 16 00:01:08,800 --> 00:01:09,999 >> How much is it now? 17 00:01:10,000 --> 00:01:12,000 >> This is 2,000 dollars. 18 00:01:12,640 --> 00:01:13,839 >> Not the maximum price. 19 00:01:13,840 --> 00:01:15,119 >> It's the little one. 20 00:01:15,120 --> 00:01:18,630 >> It's the little >> If you want yours, if you want to replace your phone, it's 2,500. 21 00:01:18,680 --> 00:01:22,759 >> Oh lord. >> 5 years is a long time to keep a phone for, 22 00:01:22,760 --> 00:01:28,399 but even Apple themselves told me that they think a customer could keep a basic 17E for 23 00:01:28,400 --> 00:01:35,399 that long. And the latest version of iOS 27 works on the 7-year-old iPhone 11 and 24 00:01:35,400 --> 00:01:41,479 11 Pro, too. When I tried using the beta a few months back on a basic humdrum 11 in everyday 25 00:01:41,480 --> 00:01:43,400 use, it worked really well. 26 00:01:43,440 --> 00:01:46,839 Of course, this 18 Pro is at a completely different level. 27 00:01:46,840 --> 00:01:51,839 It's got an incredibly powerful A20 Pro chip, a camera with variable aperture, 28 00:01:51,840 --> 00:01:55,150 better battery life, better cooling, better everything. 29 00:01:55,200 --> 00:01:57,759 And because of what's been specifically improved this year, 30 00:01:57,760 --> 00:02:00,999 I think it really could last you a very long time. 31 00:02:01,000 --> 00:02:03,030 And frankly, it should. 32 00:02:03,080 --> 00:02:06,639 The 18 Pro is essentially what we used to call an S release iPhone. 33 00:02:06,640 --> 00:02:10,670 Meaning that Apple keeps the outer body the same, but upgrades the internals. 34 00:02:10,720 --> 00:02:13,679 Looking at the almost 20-year history of the iPhone, 35 00:02:13,680 --> 00:02:18,150 S release iPhones get longer software support than their immediate predecessors. 36 00:02:18,200 --> 00:02:20,190 And by about two to three updates. 37 00:02:20,240 --> 00:02:25,030 So, if John Ternus doesn't change course on software support length, 38 00:02:25,080 --> 00:02:26,909 this should get 7 years. 39 00:02:26,959 --> 00:02:30,958 Their big source of confidence for me is the A18 Pro chip. 40 00:02:30,959 --> 00:02:36,430 This is the first generation of Apple silicon to be manufactured on the 2 nanometer process. 41 00:02:36,480 --> 00:02:40,030 The two super cores almost clocking at 5 GHz. 42 00:02:40,080 --> 00:02:44,710 It has seven GPU cores and now two whole neural engines. 43 00:02:44,760 --> 00:02:49,359 Just in Geekbench alone, this thing blows my M2 MacBook Air out of the water. 44 00:02:49,360 --> 00:02:54,920 The CPU is closer to the M3 and the GPU between an M4 and an M1 Pro. 45 00:02:55,840 --> 00:03:00,510 I'm not a big gamer, but I did install Resident Evil Village on here and bumbled around. 46 00:03:00,560 --> 00:03:05,279 It ran at 1200p, high graphical settings, buttery smooth. 47 00:03:05,280 --> 00:03:09,520 It's honestly astonishing how nice the game looks on this Retina screen. 48 00:03:09,720 --> 00:03:12,119 To help maintain this graphical fidelity, 49 00:03:12,120 --> 00:03:15,880 Apple did improve the cooling with a larger vapor chamber. 50 00:03:16,280 --> 00:03:21,439 And yeah, it doesn't get hot in a concentrated spot like other older iPhones. 51 00:03:21,440 --> 00:03:24,710 Instead, the rear of the phone gets evenly toasty. 52 00:03:24,760 --> 00:03:27,279 All this power is amazing for AAA games, 53 00:03:27,280 --> 00:03:29,958 though it's not like there is a lot for iOS anyway. 54 00:03:29,959 --> 00:03:34,960 And so, I think it's actually mostly meant for AI or Apple's implementation of Siri AI. 55 00:03:35,000 --> 00:03:40,270 Look, I am struggling to figure out how to integrate AI into my life. 56 00:03:40,320 --> 00:03:44,439 Uh and it's even taken me a couple of days to realize that I could just use Siri AI instead 57 00:03:44,440 --> 00:03:45,719 of Google. 58 00:03:47,000 --> 00:03:49,799 That is great, as I don't much care for Google. 59 00:03:49,800 --> 00:03:52,830 But, it's going to take me a bit to get used to this workflow. 60 00:03:52,880 --> 00:03:56,239 I still have only had access to Siri I for a very limited time, 61 00:03:56,240 --> 00:03:58,190 and the phone is still indexing. 62 00:03:58,240 --> 00:04:01,510 How much is a Ricoh GR III? 63 00:04:01,560 --> 00:04:05,119 But, even with all the neural improvements to the 18 Pro, 64 00:04:05,120 --> 00:04:07,470 it still takes a while to answer a query. 65 00:04:07,520 --> 00:04:09,870 That's understandable for something more complex, 66 00:04:09,920 --> 00:04:12,990 and it's good you can use your phone while it's processing in the background, 67 00:04:13,040 --> 00:04:16,150 but it's not as instant as a Google search. 68 00:04:16,200 --> 00:04:20,599 It really does make me ponder how inefficient AI can be for tasks that used to be so 69 00:04:20,600 --> 00:04:24,639 fast. Like, I remember 15 years ago when the first Siri came out, 70 00:04:24,640 --> 00:04:26,319 and it would query Wolfram Alpha. 71 00:04:26,320 --> 00:04:28,159 That was way faster than this. 72 00:04:28,160 --> 00:04:30,119 >> I found this for you. 73 00:04:35,103 --> 00:04:39,719 >> [music] >> In day-to-day use, apps open instantly compared to Hoffman's 13 Pro Max. 74 00:04:39,720 --> 00:04:44,510 But, I got to say, it's not like that phone feels very slow, either. 75 00:04:44,560 --> 00:04:46,760 And it's 5 years old. 76 00:04:47,600 --> 00:04:52,039 What's also impressive is that despite this increase to power, the battery life is better. 77 00:04:52,040 --> 00:04:57,640 Apple touts with their new battery test that the iPhone 18 Pro can last 24 hours. 78 00:04:58,080 --> 00:05:02,799 For me, I actually got it to last a day and a half of perhaps too much YouTube watching, 79 00:05:02,800 --> 00:05:06,559 which totaled to about 13 hours and 45 minutes of screen-on time. 80 00:05:06,560 --> 00:05:09,199 With some photographs and downloads and gaming though, 81 00:05:09,200 --> 00:05:12,480 that number can go down to around 8 and 1/2 [music] hours. 82 00:05:14,280 --> 00:05:15,999 Charging is way faster, too. 83 00:05:16,000 --> 00:05:19,399 I was able to test this [music] plugging it into a 70 W MacBook charger, 84 00:05:19,400 --> 00:05:23,630 and it got to 50% in >> [music] >> 15 minutes. 85 00:05:23,680 --> 00:05:25,599 If convenience is what you're after though, 86 00:05:25,600 --> 00:05:29,479 the iPhone does support the speedy wireless charging standards that you can get using 87 00:05:29,480 --> 00:05:34,869 this video's sponsor, Ugreen, and their literally cool line of wireless chargers. 88 00:05:34,919 --> 00:05:37,799 One of the problems with wireless charging is that it creates heat, 89 00:05:37,800 --> 00:05:40,439 and too much heat can degrade your battery. 90 00:05:40,440 --> 00:05:45,600 And so, to compensate, a lot of chargers lower the wattage, which slows down charging. 91 00:05:46,200 --> 00:05:52,190 Not anymore. Ugreen's MagSafe Pro magnetic power bank comes with CryoPulse technology. 92 00:05:52,240 --> 00:05:56,679 It's the world's first liquid-cooled Qi2 25 W power bank. 93 00:05:56,680 --> 00:05:59,599 This means that on this 10,000 mA power bank, 94 00:05:59,600 --> 00:06:02,799 visible coolant pulls heat away from the back of your phone, 95 00:06:02,800 --> 00:06:07,199 maintaining a surface temp below 36° C during high-speed charging. 96 00:06:07,200 --> 00:06:12,599 You can actually wirelessly charge an iPhone 18 Pro Max to 40% in 30 minutes, 97 00:06:12,600 --> 00:06:15,910 and its capacity can fully charge an iPhone twice. 98 00:06:15,960 --> 00:06:17,279 And then, check this out. 99 00:06:17,280 --> 00:06:21,879 The ultra-quiet fan on the Ugreen MagFlow Pro wireless charging stand can maintain a 100 00:06:21,880 --> 00:06:25,270 charging surface as low as 11° C. 101 00:06:25,320 --> 00:06:29,639 It's crazy. This pad actually feels cold when you take your phone off it. 102 00:06:29,640 --> 00:06:36,550 These are the best way to sustain the fast 25 W wireless charging speeds of the Qi2 standard. 103 00:06:36,600 --> 00:06:37,679 But, if you need more, 104 00:06:37,680 --> 00:06:42,439 the compact power bank's built-in USB-C cable will power up to 45 W. 105 00:06:42,440 --> 00:06:47,918 Check out the whole line of ultra-cool Ugreen MagFlow Pro chargers at the links below, 106 00:06:47,919 --> 00:06:50,240 and snag yourself a discount on one. 107 00:06:50,600 --> 00:06:52,640 Hm, now back to Hoffman? 108 00:06:53,240 --> 00:06:54,279 >> Hi, how can I help you? 109 00:06:54,280 --> 00:06:56,359 >> I'm here for an a genius appointment, please. 110 00:06:56,360 --> 00:06:57,439 >> Genius, straight ahead. 111 00:06:57,440 --> 00:06:59,239 >> In the course of literally filming this video, 112 00:06:59,240 --> 00:07:03,788 he actually scheduled a battery swap for his iPhone 13 Pro Max. 113 00:07:03,789 --> 00:07:07,559 >> [music] >> At a dire 72% battery health, 114 00:07:07,560 --> 00:07:10,944 he can only get less than 6 hours of screen on time. 115 00:07:10,994 --> 00:07:12,479 >> [music] >> But with the replacement, 116 00:07:12,480 --> 00:07:15,590 things improved to almost 8 hours of screen on time. 117 00:07:15,640 --> 00:07:19,520 Pretty good, but still actually not as good as the 18 Pro, interestingly. 118 00:07:19,880 --> 00:07:24,159 I'm going to admit that I very much regret not replacing [music] the battery on my iPhone 119 00:07:24,160 --> 00:07:28,679 12 mini. If you are someone who is thinking about keeping an iPhone for a long time, 120 00:07:28,680 --> 00:07:34,440 I highly suggest jumping in the moment your iPhone battery health reaches 80%. 121 00:07:34,640 --> 00:07:36,150 Uh don't be like me. 122 00:07:36,200 --> 00:07:38,599 Though surprisingly, this hasn't left me stranded, 123 00:07:38,600 --> 00:07:41,200 the extra headroom would have been nice. 124 00:07:41,640 --> 00:07:44,830 Here though is where things get a bit disappointing. 125 00:07:44,880 --> 00:07:50,750 The cost to replace the battery on my Mini and Hoffman's Pro Max is only $120 Canadian. 126 00:07:50,800 --> 00:07:54,520 To replace the battery on the 18 Pro will cost $180. 127 00:07:55,240 --> 00:07:58,200 That's even more than last year's 17 Pro. 128 00:07:58,480 --> 00:08:02,680 Now this is making me wonder if one should keep this iPhone for even longer. 129 00:08:04,320 --> 00:08:09,119 The big reason for paying up for a Pro iPhone is for the camera. 130 00:08:09,120 --> 00:08:14,440 And the big change to the 18 Pro is a variable aperture added to the main one. 131 00:08:15,280 --> 00:08:20,319 There are only four stops between apertures 1.48 and four. 132 00:08:20,320 --> 00:08:24,999 And if you look closely, you can see the aperture blades move as you cycle through them. 133 00:08:25,000 --> 00:08:26,390 That's pretty neat. 134 00:08:26,440 --> 00:08:31,360 The effect in photos is that you can clear up the background or slow down the shutter. 135 00:08:34,599 --> 00:08:39,918 But I think the more dramatic increase in light capture from the F 1.48 stop is more 136 00:08:39,919 --> 00:08:42,109 impactful in dark spaces. 137 00:08:42,159 --> 00:08:43,919 Like my friend's apartment. 138 00:08:45,000 --> 00:08:49,239 I do plan on spending more time with the camera in an upcoming video because this iPhone 139 00:08:49,240 --> 00:08:54,200 camera has me thinking about it compared to more traditional cameras. 140 00:08:55,480 --> 00:08:59,950 We did take some comparison shots against Hoffman's old 13 Pro Max. 141 00:09:00,000 --> 00:09:04,470 It definitely has that hyper-sharpened HDR iPhone picture style. 142 00:09:04,520 --> 00:09:08,799 It's actually interesting to see how Apple has muted that processing while upping the 143 00:09:08,800 --> 00:09:10,550 detail over the years. 144 00:09:10,600 --> 00:09:15,670 No doubt helped by the 48-megapixel sensors, the 18 Pro is much nicer. 145 00:09:15,720 --> 00:09:19,375 >> What I'm seeing right now with the 18 Pro is it looks pretty natural. 146 00:09:19,376 --> 00:09:25,279 [music] I think these photos of you is really like the color like the the bokeh at the 147 00:09:25,280 --> 00:09:26,480 back. 148 00:09:28,400 --> 00:09:33,000 In the hunt of taking over actual cameras, 149 00:09:33,131 --> 00:09:38,039 >> [music] >> I think over the years Apple has been making very incremental improvements 150 00:09:38,040 --> 00:09:43,599 towards that goal >> [music] >> and 5 to 7 years, 13 Pro to 18 Pro, 151 00:09:43,600 --> 00:09:45,830 the difference is is there. 152 00:09:45,880 --> 00:09:47,839 If I were to take photos on my old phone, 153 00:09:47,840 --> 00:09:50,999 I may have to tweak it to look look better, but with the newer one, 154 00:09:51,000 --> 00:09:53,750 I can just take it and looks really good. 155 00:09:53,800 --> 00:09:57,359 >> The iPhone 18 Pro also introduces photographic styles three. 156 00:09:57,360 --> 00:10:00,190 It adds to the previous photographic styles texture. 157 00:10:00,240 --> 00:10:03,950 There are three filters, soft skin, glow, [music] and film. 158 00:10:04,000 --> 00:10:09,600 Soft skin certainly softens face, but I'm struggling to understand what glow does. 159 00:10:10,560 --> 00:10:13,759 Film though is a cooler effect, but around bright highlights, 160 00:10:13,760 --> 00:10:17,910 there's a strong glow, which I only recently learned is called halation. 161 00:10:17,960 --> 00:10:23,120 That does really simulate the look of film, but in some images, it can be quite aggressive. 162 00:10:23,560 --> 00:10:28,510 Halation does disappear at the film filter level 50 if you don't want it. 163 00:10:28,560 --> 00:10:31,080 The last additional filter is grain. 164 00:10:31,120 --> 00:10:33,679 Grain turns on by default when you tap the film filter, 165 00:10:33,680 --> 00:10:38,160 but it can also be turned on itself any photographic style. 166 00:10:39,320 --> 00:10:43,439 Really is a lot of ways one can edit a photo on their iPhone now. 167 00:10:43,440 --> 00:10:47,560 I will say there was a bit of confusion because Apple in its documentation 168 00:10:48,000 --> 00:10:51,679 said that this new photographic styles would be available to phones as old as the iPhone 169 00:10:51,680 --> 00:10:54,039 16, but apparently that's not true. 170 00:10:54,040 --> 00:10:57,000 It's only on this. 171 00:10:57,400 --> 00:10:59,039 With all this photo editing, 172 00:10:59,040 --> 00:11:02,239 it's interesting with the other feature that Apple added to the 18 Pro, 173 00:11:02,240 --> 00:11:04,430 which is Apple reference >> [music] >> image. 174 00:11:04,480 --> 00:11:06,159 I'm still trying to wrap my head around it, 175 00:11:06,160 --> 00:11:12,559 but apparently it uses cryptography to verify the originality of a photo taken with the 176 00:11:12,560 --> 00:11:17,910 main camera should its authenticity be put to question. 177 00:11:17,960 --> 00:11:21,950 And it does so while keeping the photographer anonymous, too. 178 00:11:22,000 --> 00:11:24,079 For instance, if you look at this photo I took here, 179 00:11:24,080 --> 00:11:28,919 I edited it with photographic styles and clean up, but when I verify, 180 00:11:28,920 --> 00:11:33,519 you can see that there's actually a fire hydrant and Cadillac in the background and all 181 00:11:33,520 --> 00:11:35,840 the verified original metadata. 182 00:11:36,240 --> 00:11:39,959 These reference photos do consume significantly more storage and I certainly trust that 183 00:11:39,960 --> 00:11:42,119 the verification system works great. 184 00:11:42,120 --> 00:11:44,760 But, I'm still a little puzzled by the process. 185 00:11:45,120 --> 00:11:47,399 If I want to send an edited photo, 186 00:11:47,400 --> 00:11:50,759 I can choose to include the reference image data, 187 00:11:50,760 --> 00:11:56,470 which I guess is great if I'm sending it to a dying legacy media editor, uh I guess. 188 00:11:56,520 --> 00:11:57,519 So, for instance, 189 00:11:57,520 --> 00:12:02,279 if someone removes the sunglasses from my pic in Photoshop and disseminates the photo 190 00:12:02,280 --> 00:12:05,719 with the lie that I don't wear sunglasses, what am I supposed to do? 191 00:12:05,720 --> 00:12:08,150 The reference metadata is long gone. 192 00:12:08,200 --> 00:12:11,960 So, do I just say, "Hey, look, this is the actual photo?" 193 00:12:13,040 --> 00:12:16,079 The Dynamic Island is smaller, see? 194 00:12:16,080 --> 00:12:19,599 It looks like Apple took one of the components from the Face ID system and hid it under 195 00:12:19,600 --> 00:12:22,270 the screen. It's actually now in the corner. 196 00:12:22,320 --> 00:12:25,759 Interestingly, this means that you can now have three different live activities running 197 00:12:25,760 --> 00:12:26,879 alongside the island, 198 00:12:26,880 --> 00:12:30,479 but it also means that the pixels around the clock look a little low-res, 199 00:12:30,480 --> 00:12:32,400 especially on a white background. 200 00:12:32,720 --> 00:12:36,159 Now, if you are planning on committing to an iPhone for 7 years, 201 00:12:36,160 --> 00:12:38,630 you're going to want to make sure you pick the right color. 202 00:12:38,680 --> 00:12:43,239 I did check out all the colors at the Apple Store and I have to say that despite burgundy 203 00:12:43,240 --> 00:12:47,910 being the status color this year and Jake preferring it, 204 00:12:47,960 --> 00:12:51,120 I regret buying it cuz I think glacier is much nicer. 205 00:12:51,360 --> 00:12:53,719 When I used the 14 Pro a few years ago, 206 00:12:53,720 --> 00:12:56,919 I thought with its already huge camera system and stainless steel body, 207 00:12:56,920 --> 00:12:58,880 it was quite heavy. 208 00:12:59,040 --> 00:13:06,119 This is heavier and bigger still, which actually brings me to my iPhone 12 mini. 209 00:13:06,120 --> 00:13:09,039 I love it. [music] I plan on replacing the battery in it. 210 00:13:09,040 --> 00:13:13,868 And if I wasn't covering tech, I would happily use this for another year, 211 00:13:13,869 --> 00:13:17,600 >> [music] >> maybe even two, which would also mean 7 years. 212 00:13:18,240 --> 00:13:19,359 But, what about Huffman? 213 00:13:19,360 --> 00:13:20,959 He did swap his battery. 214 00:13:20,960 --> 00:13:25,359 So, can he be [music] convinced by all that's new on the 18 Pro or will he keep his 13 215 00:13:25,360 --> 00:13:28,190 Pro Max for a couple more years. 216 00:13:28,240 --> 00:13:31,359 >> If I can have another 2 years of my 13 Pro [music] Max, 217 00:13:31,360 --> 00:13:33,359 I think it'll be really well worth it. 218 00:13:33,360 --> 00:13:36,279 >> So, you think you get another 2 years of can't out of the camera? 219 00:13:36,280 --> 00:13:37,879 >> Out of the out of the phone itself. 220 00:13:37,880 --> 00:13:40,159 >> Well, that's fine, but we're this is we're going to camera specifically. 221 00:13:40,160 --> 00:13:41,879 >> I think that's that's the thing. 222 00:13:41,880 --> 00:13:47,799 I'm not using this phone to take videos where my life and work is dependent [music] on 223 00:13:47,800 --> 00:13:54,150 it. I'm coming up with a situation where I have other cameras where they're just physically 224 00:13:54,200 --> 00:13:59,039 better. If the situation is this, this is my only phone and only camera, 225 00:13:59,040 --> 00:14:01,719 nothing else, I would definitely upgrade. 226 00:14:01,720 --> 00:14:03,790 I think the two grand [music] is worth it. 227 00:14:03,840 --> 00:14:06,079 If your content and your work depend on the phone, 228 00:14:06,080 --> 00:14:08,320 you'll make your money back really quickly. 229 00:14:10,080 --> 00:14:14,639 >> So, it does already seem to be the case that you can keep and use your iPhone for 230 00:14:14,640 --> 00:14:18,359 5 to 7 years now, but if you were to do that starting now, 231 00:14:18,360 --> 00:14:21,880 you honestly couldn't do better than the iPhone 18 [music] Pro. 232 00:14:22,040 --> 00:14:24,200 You might even get 8 years out of this. 233 00:14:24,480 --> 00:14:25,879 Thanks for watching this Thinking Different video. 234 00:14:25,880 --> 00:14:30,999 I Yes, do plan on diving into the cameras because I am curious about really whether or 235 00:14:31,000 --> 00:14:35,030 not we lost something when we moved away from traditional cameras. 236 00:14:35,080 --> 00:14:38,159 Uh and also we have a Patreon that you can subscribe to support the channel. 237 00:14:38,160 --> 00:14:39,960 Thanks to those who do.